Fermenta Biotech Limited joined the US‐based dietary supplement trade association Council for Responsible Nutrition (CRN) as a voting member. This global association of more than 180 member companies is a leading trade association for the dietary supplement and functional food industry.
Fermenta Biotech Limited’s public awareness initiative, Vitamin D Guru, is a platform for educating consumers on Vitamin D’s natural sources and health benefits. Vitamin D Guru posts insights on Vitamin D for a global audience using social media outreach across Facebook, Instagram, Twitter and YouTube.
Vitamin D Guru aims to break myths surrounding the sunshine vitamin to build a health‐conscious international community. The group encourages individuals to ask healthcare providers about taking a Vitamin D test because deficiency detection is the first step to correction.